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West Palm Beach-based Digital Resource acquires South Florida territory Fortune Management

on June 20, 2023 / by Nikki Cabus ,

Read Time 3 Minutes

Digital Resource announced the acquisition of the South Florida territory of Fortune Management. 

This acquisition positions Digital Resource as a one-stop-shop for dental practices in South Florida seeking both business and marketing support to grow their businesses.

Founded in 2014, Digital Resource is a full-service internet marketing agency headquartered in West Palm Beach, FL. The company’s winning solutions and experience deliver great results for businesses in all verticals across several key areas, including but not limited to search engine optimization, social media marketing and lead generation. Digital Resource has a proven track record in generating online leads and sales, elevating brand market share, and proving return on investment.

Fortune Management has been providing dental coaching services to dentists for over 30 years. Their proprietary approach helps dentists achieve their professional and personal goals by providing guidance in leadership, team building, financial planning, marketing, and more.

Profile photo of Shay Berman

Shay Berman

In partnership with Brian Houlahan, a Fortune Management Executive Coach from the Connecticut area, Digital Resource will take on the South Florida territory of Fortune Management and provide a holistic approach to dental practice management, combining Fortune’s expertise in dental coaching with Digital Resource’s marketing solutions.

“We’re thrilled to partner with Brian Houlahan and start Fortune Management South Florida to provide comprehensive support to dental practices,” said Shay Berman, President of Digital Resource. “With our expertise in digital marketing and Fortune’s experience in dental coaching, we’re able to provide a complete solution for South Florida dentists looking to grow.”

Digital Resource’s services will enable dental practices to gain a competitive edge in today’s digital landscape. The agency’s services include search engine optimization (SEO), digital advertising, social media marketing, website design and development, internal practice marketing, and more. With this acquisition, dentists will be able to receive customized marketing and coaching solutions that are tailored to their unique needs.

Profile photo of Brian Houlahan

Brian Houlahan

Brian Houlahan says, “It’s no secret that practices need new patients to grow! By partnering with Digital Resource, we are able to help practices with all the fun things that need to happen next – perfecting a new patient experience, implementing systems to retain patients, increasing case acceptance, controlling overhead expenses, establishing a culture of success, and much more.”

One of Digital Resource’s biggest goals this year was to invest deeper into their franchise partnerships. This is one of the main strategic decisions that has helped Digital Resource double in size over the last couple years.

The acquisition of the South Florida territory of Fortune Management marks a significant milestone for Digital Resource and strengthens the agency’s position as a leading marketing provider in the dental space.



West Palm Beach-based Digital Resource acquires South Florida territory Fortune Management