Business: SaaS platform that enables content providers to build their own distribution platforms
Launched: 2016
HQ: Miami
Employees: 48
Website: Streann.com
Miami tech veteran Gio Punzo is passionate about building the next generation of digital tools for content creators.
Punzo is the CEO and Co-Founder of Streann Media, which develops an SaaS platform that enables users to “build their own Netflix, Spotify, or HQ in less than 24 hours.”
Streann calls their service “Smart OTT” (Over-the-Top), meaning that users can access content from providers through white-labeled web and mobile apps. Content providers have various options to charge for their content, including pay-per-view, recurring subscriptions, and AVOD (advertising-supported video on demand).
In a media ecosystem where digital accessibility reigns supreme, Streann’s products are in high demand. “Now everybody is becoming a content platform,” Punzo explained, noting the wide range of organizations they work with, from television stations to comedians to event organizers.
Today’s media landscape stands in stark contrast to the pre-digital prevalence of television and radio broadcasters. According to Punzo, this growth of digital, decentralized content distribution has been favorable for Streann’s bottom line: “Everything doubled during Covid.”
Streann expects that this growth will propel them into a $10 million Series B round of funding. Punzo said that Streann has enlisted the help of Boca Raton-based Noble Capital Markets to scour the market for investors who are interested in a front-row seat to their disruption of the media space.
With this Series B funding, the top priority for Punzo and team will be to continue developing their more than 150 tools. This includes a tool that enables content providers to set up their own social content platform. In Punzo’s own words, this helps Streann’s clients “become more like TikTok and less like Quibi.”
Streann also hopes to further develop its split-screen feature that displays advertisements right beside content. This allows users to watch their programming without having to pause. Companies are a fan of the feature because it increases the likelihood of users catching a glimpse of their advertisements, unlike the skippable advertisements that are common on other platforms.
Streann plans to expand its team in order to make this product development happen. “We’re hoping to hire for everything from web designers to front end developers,” said Punzo.
While his team is global, Punzo is proud of his Miami roots and hopes to source much of their talent from the South Florida community.
“I’ve been getting messages on LinkedIn from people who are planning to move to Miami, so I see a new pool of talent that’s moving in,” Punzo said.
Since the pandemic and recent growth of the Miami tech ecosystem, Punzo finds it “easier to convince people to move to Miami.” He says that this Series B funding will allow Streann “to be more aggressive with bringing talent to Miami,” thereby contributing to an increase in the quality of the overall talent pool.
“This is a fantastic opportunity for Miami to grow,” Punzo said. “I feel there’s a movement.”
But seasoned entrepreneur Punzo cautions fellow founders in Miami not to get swept up in the hype: “You’ve got to keep your focus, appreciate the noise, and see if you can ride [the growth].”